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Take Advantage of the California Clean Fuel Rewards Program at Concord Toyota

With California always pushing forward on issues like clean energy, it’s no surprise that they have started offering incentives for those willing to purchase a vehicle that meets a higher efficiency standard. At Concord Toyota, we’ll help you find the right model to meet the California Clean Fuel Rewards standard so you can take advantage of this great incentive when you buy your next car.

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Esoteric Science Fiction References & Hydrogen-Powered Bliss: Toyota Mirai

Hydrogen power is taking California by storm as the next big eco-friendly fuel. Hydrogen is also fascinating from a scientific point of view. Theoretical physicist Dr. Michio Kaku has long been an outspoken supporter of the Toyota Mirai. Recently, he appeared in a delightfully animated 3D form (really -- the rendering is adorable!) for a Toyota Mirai 360 Video...

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Could Toyota's New DNA Analysis Technology Help Breed Drought-Resistant Crops?

California farmers have had a rough few years, facing an unrelenting drought. Rather than redirecting potable drinking water, or water needed by native aquatic species, onto farm fields, the best long-term solution may be to breed new varieties of crops that thrive in arid soil.

But developing new plant varieties takes time and patience, if you're doing things...

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How the Toyota Environmental Challenge 2050 Will Change the World

Our favorite celebrity-scientist has to be Bill Nye. We all remember chanting along, "Bill, Bill, Bill, Bill" with the Science Guy TV show as kids.

Nowadays, he has taken a serious stand on the environment and climate change. If we may borrow his catchphrase for a moment, here at Concord Toyota, we believe that together we can -- dare we say it? -- change the world!

The Toyota Environmental Challenge 2050 sets...

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The Toyota Prius Is a Hybrid with Substance

The latest Toyota Prius has proven itself to be more than an eco-conscious. Its hybrid technologies are just an added bonus of its thrilling driving dynamics, alluring style and sophisticated cabin ambiance.

The latest Toyota Prius has the attention of both enthusiast and non-enthusiast alike. With its fresh polished look it stands out, even amongst high-end sedans and boisterous SUVs. Its curvaceous body is hard to miss, and its dramatic driving capabilities even more so.

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What makes the Toyota Prius c so well-rounded?

Why drive a hybrid vehicle? We love this question, mostly because many Concord, CA area drivers assume that it's solely because of the fuel-sipping powertrain. They may be true for an off-brand hybrid, but if you're looking for the Real McCoy -- a Toyota hybrid -- then there are many selling points to one of these gasoline-electric crossbreeds.

 

Take the 2015 Toyota Prius c, for example. While it can earn upwards of 53 mpg highway, it also boasts a generous amount of high-tech amenities

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